Integrations

Integrations: the platforms and channels we run

SMS Marketing Team plugs into the messaging platforms, ecommerce stacks, and channels you already run. We set up the connections, sync consent and customer data, and wire reporting so the program works without duct tape between tools.

Messaging channels we run

SMS

10DLC, toll-free & short code

The core channel for U.S. lists. We match sender type to volume and use case, then handle consent capture, A2P 10DLC prep, and STOP and HELP handling.

MMS

Image and offer drops

Product shots, coupon cards, and event creative. Higher cost per send than SMS, but stronger for visual offers and limited-stock launches.

WhatsApp

WhatsApp Business Platform

Opt-in template messaging through official providers such as Twilio and Sinch. Strong for international audiences and conversational support, with approved templates and quality ratings.

RCS

RCS Business Messaging

Branded, verified sender with richer cards and buttons on supported Android devices. Carrier and Google support is expanding, so we treat it as an upgrade layer, not a full SMS replacement yet.

Telegram

Channels, broadcasts & bots

Community, broadcast, and support-bot flows for audiences already on Telegram. It is not a U.S. consent-marketing substitute for SMS, so we use it alongside, not instead of, a registered text program.

Email + SMS

Cross-channel suppression

We connect SMS to the email tool so the two channels share segments and suppression. The same discount should not land twice, and unsubscribes should respect both channels.

Platforms we plug into

PlatformBest fitWhat we set up
Klaviyo SMSShopify brands already on Klaviyo emailConsent sync, flows, segments, and combined email and SMS reporting
PostscriptDTC Shopify stores scaling SMS revenueSubscriber growth tools, automations, and A/B tests
AttentiveLarger lists wanting managed deliverabilitySign-up units, journeys, and segment strategy
SimpleTexting / EZ TextingLocal service and SMB programsKeyword opt-ins, lists, and scheduled campaigns
TwilioCustom or developer-led sendingSender setup, A2P 10DLC, opt-out logic, and messaging APIs
Sakari / SinchMulti-channel and international sendingRouting, WhatsApp provisioning, and CRM connections

Your ecommerce and data stack

An SMS program is only as good as the events feeding it. We connect the store, subscription, and analytics tools so triggers fire on real behavior and consent stays accurate across systems.

ShopifyCheckout, customer, and catalog events for cart, order, and product flows.
WooCommerceWordPress store hooks for order status and abandoned-cart triggers.
BigCommerceOrder and customer sync for lifecycle automations and segments.
RechargeSubscription events for reorder, payment-failure, and pause-save flows.
GA4 & analyticsUTMs and event tracking so SMS revenue is measured, not guessed.
CRM & helpdeskIdentity and ticket context so support and marketing share suppression.

How an integration project runs

  1. Audit connections. We map current senders, platforms, events, and where consent is captured and stored.
  2. Map consent and identity. We align subscriber records, opt-in source fields, and suppression across channels and tools.
  3. Wire events and suppression. We connect store and subscription triggers, then set quiet hours and exclusion rules.
  4. QA across channels. We test triggers, links, STOP and HELP, and that the right channel fires for each moment.
  5. Reporting. We tie delivered, clicked, and converted messages back to flows and campaigns in one weekly view.

FAQ

Should we use WhatsApp or SMS?

For most U.S. ecommerce lists, SMS is the primary channel because reach and consent rules are well understood. WhatsApp is strong for international audiences and conversational, support-heavy use cases through the official WhatsApp Business Platform. Many brands run both: SMS for U.S. promotions and reminders, WhatsApp for regions where it is the default messenger.

Can you use Telegram for marketing?

Telegram works for community channels, broadcasts, and support bots when your audience already lives there. It does not replace a registered SMS program in the United States, and it follows Telegram's own terms rather than carrier rules. We treat it as an additional touchpoint beside SMS, with its own opt-in and content plan, not as a way around consent.

Can one consent record cover several channels?

Consent has to match what the subscriber actually agreed to. We keep clear source fields per channel, so an SMS opt-in is not silently used for WhatsApp or another channel without permission. Shared identity and suppression keep the experience consistent, while each channel keeps its own consent basis and opt-out path.