Maya Rivera
Lifecycle Marketing Lead. Maya has 8 years of email and SMS retention work for retail and subscription brands, with a focus on consent capture and campaign cadence.
About
About SMS Marketing Team
SMS Marketing Team is built for operators who know text can drive revenue, but do not want a risky list, unclear sender setup, or inflated reporting. We focus on consent records, campaign usefulness, and performance that can be repeated.
The operating point of view
SMS is a high-trust channel. A subscriber gave a phone number, so the campaign has to earn that interruption every time. Our work starts with consent and sender setup because a great offer still fails if it gets filtered, arrives too often, or hides the unsubscribe path.
We work with ecommerce, retail, SaaS onboarding, and local service teams that want a practical SMS program. That means clear offers, plain language, documented rules, and reporting that names delivery rate, CTR, opt-out rate, conversion rate, and revenue per delivered message.
Named operators
Jon Bell
SMS Operations Strategist. Jon maps A2P 10DLC prep, sender routing, STOP and HELP flows, and weekly KPI reporting for U.S. campaigns.
Noor Patel
Retention Copy Strategist. Noor writes short-form offer tests, flow logic, and service messages for ecommerce and local service teams.
Editorial and proof standards
We do not publish named client claims without approval. Sample results shown on this site are anonymized and marked as illustrative. When we cite platform requirements or pricing, we use official sources where possible, including Twilio documentation and FCC materials.
SMS Marketing Team operates as a United States-based SMS marketing agency. Our Privacy Policy and Terms of Use explain how this site is governed and how to reach us with questions.
FAQ
Is SMS Marketing Team a software platform?
No. SMS Marketing Team is an agency and advisory site, not an SMS sending platform. We work inside platforms such as Klaviyo SMS, Postscript, Attentive, SimpleTexting, Twilio, and Sakari. The software account, carrier fees, phone numbers, and subscriber data stay under the client's platform ownership.
Do you provide legal advice?
No. We provide operational SMS marketing support: consent audit checklists, registration prep, campaign copy, platform setup, and reporting. TCPA, privacy, and advertising law questions should be reviewed by qualified counsel. We can prepare the materials your counsel needs to review, but we do not replace that review.
Why name individual operators?
Named operators make the work accountable. SMS marketing touches consent, customer experience, revenue, and platform setup, so anonymous advice is not enough. The people listed here represent the roles a buyer should expect on a serious SMS program: lifecycle strategy, operations, and short-form copy.